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A small container of Elizabeth Arden
"Pat-A-Crème" Fashion Makeup, and an Elizabeth Arden
eye pencil in dark brown.


This cream makeup is likely the one shown in
the photo of Monroe applying her own makeup, taken by Earl Gustie in
1958.

Elizabeth Arden New York City Present Day. The building's
image changed somewhat in 1930 when a bright red door was installed
in the building's store at 691 Fifth Avenue heralding the flagship
salon for Elizabeth Arden, who was formerly known as Florence
Nightingale Graham. The Elizabeth Arden Company and its salon are
still tenants today. The building set a new retail leasing record in
1970 when Gucci agreed to pay $100 a square foot a year for the
corner store.
Related Collection Pieces / Links:
-A
collection of Monroe's personal Erno Laszlo beauty products
-Marilyn Monroe Signed
Elizabeth Arden Salon Receipt
-Marilyn Monroe's personal mink collar, worn while shopping at
Elizabeth Arden in March, 1955

From the Book
"Marilyn: The Ultimate Look at the Legend"
by James Haspiel in which he describes Marilyn's walk to Elizabeth
Arden in New York City.
Click here to view the
recently discovered footage of Marilyn, referred to by James Haspiel in this
excerpt.

"On a mild mid-morning...I was
walking towards the Gladstone and as I arrived at the entrance I
came upon a teenager standing outside with an 8-mm camera aimed
directly at the hotel's revolving door, which was already in motion.
Marilyn came awhirl through the door and literally performed a
360-degree turn for his home-movie camera. She was dressed in
an elegant black suit with a fur collar, her lustrous hair shoulder
length, and was fully made up. Dazzling! (see photos
above) She was about
to walk from 52nd Street and Lexington Avenue over to the fifth
Avenue beauty salon of Elizabeth Arden. So I walked side by
side with her; naturally, to the utter frustration of this kid who
was walking backwards with his movie camera pointed at us, because I
was now unavoidably in all of his wonderful footage of Marilyn.
In fact, although I sought him out over the following years, he
never allowed me to see the candid film he took of Marilyn and me
walking across town that day.
As she walked her famous walk in
her very high black stiletto heels, cars and trucks just pulled over
to the curb and drivers emerged from them shouting "Marilyn!
Marilyn!" When we finally got the three blocks over to Fifth
Avenue, we then had to walk uptown to 54th-55th Streets. As we
arrived at the doorway to Elizabeth Arden's salon, I heard the
nearby sounds of an automobile crashing, and looked over to see a
taxicab driver whose head was bobbing out of the passenger-side
front window of his cab, the vehicle itself now embedded in the back
end of a delivery truck! He had a gleeful smile on his face
and was hollering, "Marilyn!" I tapped her on the shoulder and
exclaimed "See what you did!" She gave me a very
"Marilynesque" laugh and swept rather grandly into the salon."
Provenance: Christie's Fine Manuscripts
-
Including a Collection of Marilyn Monroe Memorabilia Sold to Benefit Hollygrove
Children's Home, Los Angeles, September 12, 2001

Elizabeth Arden Eye Pencil
Provenance: Julien's Auctions: Property from the
Estate of Marilyn Monroe, June 4, 2005

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